Prices checked on October 14, 2026.
Storylane is a solid tool, and its free plan (1 seat, 1 published demo) and Starter plan ($40 per seat per month billed annually; $50 on monthly billing) are fair for one person. Small teams run into two things. Starter adds $40 for each extra seat, so a team of three is about $120 a month billed annually. And the HTML demo editor only appears on Growth, which is $500 per month billed annually for 5 seats. For a three person team that is a big step. If that is where you are, the tools below handle small teams differently.
This page covers storylane alternatives for small teams, and Escourtly, my product, is on the list, so weigh my opinion accordingly. I put it first because this page is for small teams and solo founders, and that is who I built it for. Every price below comes from each company's own pricing page, checked on 14 October 2026, and I note where a competitor is the better pick.
Pricing
| Tool | Plan | Price | Includes | Source |
|---|---|---|---|---|
| Escourtly | Founder Plan | $49 per month, billed monthly, cancel anytime. Early price. Escourtly calls this the Founder Plan and the price will change later; the site says people who buy now keep this price. | Unlimited walkthroughs and steps, interactive HTML snapshot capture, AI step descriptions, custom branding and font presets, start and final CTA overlays, lead capture with CRM integrations, no login public share links and embeds, custom domains. | Source, checked October 14, 2026 |
| Storylane | Free | $0 per month, free | 1 seat, 1 published demo, unlimited demo views, lead capture, basic analytics. | Source, checked October 14, 2026 |
| Storylane | Starter | $40 per seat per month, billed annually ($50 on monthly billing) | 1 seat included, $40 per month for each extra seat. Unlimited published demos, custom branding, HubSpot and Zapier, in app comments, alerts, account reveal and Storylane MCP. | Source, checked October 14, 2026 |
| Storylane | Growth | $500 per month, billed annually ($625 on monthly billing) | 5 seats, $100 per month for each extra seat. Adds the HTML demo editor, personalization tokens, A/B testing, multi teams, offline demos, deal intelligence and custom lead forms. | Source, checked October 14, 2026 |
| Storylane | Premium | $1,200 per month, billed annually ($1,500 on monthly billing) | 10 seats. Adds Salesforce integration, multi language demos, SSO, whitelabel demo URL and dedicated support. | Source, checked October 14, 2026 |
| Storylane | Enterprise | Not published, custom. Not published. The page says talk to sales. | Sandbox demos, professional services and API. | Source, checked October 14, 2026 |
| Supademo | Free | $0 per month, free | 1 creator, 5 guided demos, 50 video recordings, unlimited demo views, share as link, embed, video or PDF. | Source, checked October 14, 2026 |
| Supademo | Scale | $38 per creator per month, billed annually ($50 per creator on monthly billing) | Per creator pricing. Adds branching and variables, tracking links and analytics, Supademo AI, Supademo MCP and 5 view only collaborators. | Source, checked October 14, 2026 |
| Supademo | Business | $199 per month, billed annually ($249 on monthly billing) | 1 creator, plus $50 per month for each extra creator. Adds guided HTML demos, HTML text and image editing and AI data editing. | Source, checked October 14, 2026 |
| Supademo | Growth | $350 per month, billed annually ($450 on monthly billing) | 5 creators included, plus $50 per month for each extra creator. Adds sandbox demos, Route Hub, AI voice cloning, demo versioning and unlimited view only collaborators. | Source, checked October 14, 2026 |
| Arcade | Free | $0 per month, free | 1 published demo, 1 published video, unlimited views, 200 AI credits per month, AI voiceovers and Arcade MCP. | Source, checked October 14, 2026 |
| Arcade | Growth | $42.50 per seat per month, billed yearly ($50 per seat on monthly billing) | Up to 10 users, 800 AI credits per month. Adds AI translations, advanced insights, demo branching, CTAs and forms, MP4 and GIF exports, custom branding, a custom landing page, integrations and a team workspace. | Source, checked October 14, 2026 |
| Guideflow | Free | $0 per month, free | 5 guideflows, unlimited viewers, 7 days of analytics, watermark, 1 team member. | Source, checked October 14, 2026 |
| Guideflow | Solo | $35 per month, billed yearly ($40 on monthly billing) | Unlimited guideflows, advanced analytics, AI demo content, video and GIF export, AI translation, lead forms, visitor identification. 1 member included, $35 per extra user. | Source, checked October 14, 2026 |
| Guideflow | Startup | $499 per month, billed yearly ($599 on monthly billing) | Adds HTML based demos, HTML capture, AI personalization, text, picture and graph editing and a demo library. The yearly toggle labels this plan Growth and the monthly toggle labels it Startup. | Source, checked October 14, 2026 |
| Navattic | Starter | $0 per month, free | 1 seat, 1 demo (HTML or media), unlimited views, basic analytics, capture editing. | Source, checked October 14, 2026 |
| Navattic | Base | $500 per month, billed annually (monthly billing price not confirmed). The page shows $500 on the Annual toggle. I did not capture the Monthly toggle figure. | 5 seats, unlimited HTML demos, AI voiceovers, AI avatars (100 minutes), Salesforce and Marketo plus 25+ integrations, unlimited playbooks and an MCP server. | Source, checked October 14, 2026 |
| Navattic | Growth | $1,000 per month, billed annually (monthly billing price not confirmed). The page shows $1,000 on the Annual toggle. I did not capture the Monthly toggle figure. | 10 seats. Adds sandbox demos, demo translation, custom domains, teams, SSO and directory sync, AI avatar cloning (300 minutes) and sales integrations such as Gong, Salesloft and Outreach. | Source, checked October 14, 2026 |
Escourtly
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Best for: Solo founders and tiny teams who want live HTML demos for one flat price
Escourtly is a Chrome extension. You click through your product once and it captures the real HTML and CSS of every step, not a screenshot, so viewers can scroll, click and select text like they would in the live product. AI writes the step descriptions and you fix anything afterwards in a visual editor: hotspots, blur and redact, zoom, and drag to reorder.
There is one plan: the Founder Plan at $49 per month, billed monthly. It includes unlimited walkthroughs and steps, lead capture with CRM integrations, custom branding, custom domains, no login share links and embeds for sites like Webflow, Framer, WordPress, Shopify and React. This is an early price and it will not stay this way forever. We will raise it later and update this page when we do; the site says people who buy now keep the Founder Plan price.
Honest limit: There is no free plan listed on the site and no cheaper tier, so every other tool here starts lower at $0. The site does not list sandbox demos, branching, AI voiceovers or team seats, and Escourtly is newer than every competitor on this page.
See Escourtly in action
Supademo
Best for: Small teams that want a free plan and per creator pricing
Supademo's free plan allows 1 creator, 5 guided demos and 50 video recordings. Scale is $38 per creator per month billed annually ($50 on monthly billing), so five creators is $190 a month billed annually, slightly under Storylane Starter's $200 for 5 seats at its $40 per seat price. That is a price comparison only; the two plans differ in features.
Guided HTML demos arrive on Business at $199 per month billed annually for 1 creator.
Honest limit: HTML demos start at $199, which is not much cheaper than Storylane's $500 once you have three or four people. Reviewers on G2 mention limited AI voiceover options.
Arcade
Best for: Teams that also publish videos and want branching and forms
Arcade's Growth plan is $42.50 per seat per month billed yearly ($50 on monthly billing) for up to 10 users, with branching, CTAs and forms, AI translations and MP4 and GIF exports. The free plan has 1 published demo and 1 published video.
Five seats on Growth is $212.50 a month billed yearly.
Honest limit: Roughly Storylane Starter pricing per seat, and credits limit AI videos to about 16 a month on Growth. I could not confirm which plan includes HTML capture.
Guideflow
Best for: One person on a tight budget
Guideflow Solo is $35 per month billed yearly ($40 on monthly billing), with unlimited guideflows, lead forms and AI translation; each extra user is $35. A team of three is $105 a month billed yearly.
HTML capture starts on the Startup plan at $499 per month billed yearly.
Honest limit: Cheap, but HTML capture sits at $499 per month, about the same as Storylane Growth and Navattic Base at $500.
Navattic
Best for: Teams with a sales motion and a CRM
Navattic has a free Starter plan with 1 seat and 1 demo. Base is $500 per month billed annually for 5 seats and unlimited HTML demos, which is the same price as Storylane Growth. Growth is $1,000 per month.
It also mentions a startup plan for bootstrapped and seed stage teams of 30 or fewer; no price is published.
Honest limit: Not cheaper than Storylane at the paid level, and the free plan is 1 demo.
Where the price jumps on Storylane
Storylane's Starter plan is $40 per seat per month billed annually, which is $480 a year for one seat. The HTML demo editor starts on Growth at $500 per month billed annually, which is $6,000 a year for five seats.
Each extra Growth seat is $100 per month. Premium is $1,200 per month billed annually for ten seats. If you are one or two people, you pay for the seats you do not use at Growth.
What a year costs on each tool
| Tool | Cheapest paid plan, per year | Entry plan with HTML capture, per year |
|---|---|---|
| Storylane | $480 (Starter, 1 seat, billed annually) | $6,000 (Growth, 5 seats, billed annually) |
| Escourtly | $588 (Founder Plan, billed monthly, 12 x $49) | $588 (the same plan) |
| Supademo | $456 (Scale, 1 creator, billed annually) | $2,388 (Business, 1 creator, billed annually) |
| Arcade | $510 (Growth, 1 seat, billed yearly) | Not confirmed. Arcade lists HTML capture but not which plan includes it |
| Guideflow | $420 (Solo, billed yearly) | $5,988 (Startup, billed yearly) |
| Navattic | $6,000 (Base, 5 seats, billed annually) | Not confirmed on its pricing page |
Calculated from the prices in the pricing table: the monthly price shown, times 12. Escourtly is billed monthly; the others show annual billing, and their monthly billing costs more. Check the pricing table for those prices.
Free plans compared
| Tool | Free plan |
|---|---|
| Storylane | 1 seat, 1 published demo |
| Escourtly | None listed on the site |
| Supademo | 1 creator, 5 demos, 50 video recordings |
| Arcade | 1 published demo, 1 published video, 200 AI credits per month |
| Guideflow | 5 guideflows, with a watermark |
| Navattic | Starter: 1 seat, 1 demo |
How to test a replacement before you move
Do not move off Storylane on a feature list alone. An afternoon of testing tells you more:
- Pick the one flow you show most often and record it in each tool, on the same screen size.
- Click every state in the result: hover effects, dropdowns, modals and tabs. Note which tool keeps them.
- Look for real customer names and numbers on screen, and check that you can blur or edit them.
- Embed the demo on a test page and open it on a phone. Note how fast it loads and whether it fits.
- Send the link to someone who has not seen your product and watch where they hesitate.
- Check what analytics you get and whether you can get leads out to your CRM.
- Write down the price of the plan that includes everything on this list, not the entry price.
