Prices checked on October 14, 2026.
Storylane has a free plan (1 seat, 1 published demo), a Starter plan at $40 per seat per month billed annually ($50 on monthly billing), and a Growth plan at $500 per month billed annually that adds the HTML demo editor. Escourtly is one plan at $49 per month with live HTML capture included. Escourtly's $49 per month is the Founder Plan, an early price that will change later; the site says people who buy now keep that price. This page will be updated when the price changes.
This is a comparison of my own product, Escourtly, against Storylane. I list where Storylane is the better choice as plainly as I list where Escourtly is. Every price is from each company's own pricing page, checked on 14 October 2026.
Pricing
| Tool | Plan | Price | Includes | Source |
|---|---|---|---|---|
| Escourtly | Founder Plan | $49 per month, billed monthly, cancel anytime. Early price. Escourtly calls this the Founder Plan and the price will change later; the site says people who buy now keep this price. | Unlimited walkthroughs and steps, interactive HTML snapshot capture, AI step descriptions, custom branding and font presets, start and final CTA overlays, lead capture with CRM integrations, no login public share links and embeds, custom domains. | Source, checked October 14, 2026 |
| Storylane | Free | $0 per month, free | 1 seat, 1 published demo, unlimited demo views, lead capture, basic analytics. | Source, checked October 14, 2026 |
| Storylane | Starter | $40 per seat per month, billed annually ($50 on monthly billing) | 1 seat included, $40 per month for each extra seat. Unlimited published demos, custom branding, HubSpot and Zapier, in app comments, alerts, account reveal and Storylane MCP. | Source, checked October 14, 2026 |
| Storylane | Growth | $500 per month, billed annually ($625 on monthly billing) | 5 seats, $100 per month for each extra seat. Adds the HTML demo editor, personalization tokens, A/B testing, multi teams, offline demos, deal intelligence and custom lead forms. | Source, checked October 14, 2026 |
| Storylane | Premium | $1,200 per month, billed annually ($1,500 on monthly billing) | 10 seats. Adds Salesforce integration, multi language demos, SSO, whitelabel demo URL and dedicated support. | Source, checked October 14, 2026 |
Feature comparison
| Feature | Escourtly | Storylane |
|---|---|---|
| Free plan | None listed on the site | Yes: 1 seat, 1 published demo |
| Cheapest paid plan | $49 per month, billed monthly | Starter: $40 per seat per month billed annually, $50 monthly |
| HTML demo editor | Included | Growth: $500 per month billed annually, 5 seats |
| Extra seats | Team seats are not listed on the site | $40 on Starter, $100 on Growth (billed annually) |
| A/B testing and personalization | Not listed on the site | Growth plan |
| Salesforce and SSO | Not listed on the site | Premium plan: $1,200 per month billed annually |
| Lead capture | Included with CRM integrations | Lead capture on the free plan; custom lead forms on Growth |
| Analytics | Funnel analytics showing drop off by step | Basic analytics on free; account reveal and alerts on Starter |
Where Storylane wins
- A free plan with lead capture and basic analytics.
- Starter is $40 per seat on annual billing, against Escourtly's $49 billed monthly, so it is cheaper for one person.
- A/B testing, personalization tokens, multi team support, Salesforce, multi language demos, SSO and whitelabel URLs.
- A clear seat model that scales past five people.
Where Escourtly wins
- HTML capture in the $49 plan, against $500 on Growth for the HTML editor.
- No seat math.
- Custom domains and CRM integrations are included.
See Escourtly in action
Where the price jumps on Storylane
Storylane's Starter plan is $40 per seat per month billed annually, which is $480 a year for one seat. The HTML demo editor starts on Growth at $500 per month billed annually, which is $6,000 a year for five seats.
Each extra Growth seat is $100 per month. Premium is $1,200 per month billed annually for ten seats. If you are one or two people, you pay for the seats you do not use at Growth.
What a year costs on each tool
| Tool | Cheapest paid plan, per year | Entry plan with HTML capture, per year |
|---|---|---|
| Escourtly | $588 (Founder Plan, billed monthly, 12 x $49) | $588 (the same plan) |
| Storylane | $480 (Starter, 1 seat, billed annually) | $6,000 (Growth, 5 seats, billed annually) |
Calculated from the prices in the pricing table: the monthly price shown, times 12. Escourtly is billed monthly; the others show annual billing, and their monthly billing costs more. Check the pricing table for those prices.
Free plans compared
| Tool | Free plan |
|---|---|
| Escourtly | None listed on the site |
| Storylane | 1 seat, 1 published demo |
Who should pick which
| If | Pick |
|---|---|
| You want a free plan or the cheapest paid start | Storylane |
| You need A/B testing, Salesforce or SSO | Storylane |
| You are 1 to 3 people and need HTML demos | Escourtly |
| You want one flat price | Escourtly |
How to test Escourtly and Storylane side by side
Both tools take minutes to try, so test them on your own product before you decide:
- Pick the one flow you show most often and record it in each tool, on the same screen size.
- Click every state in the result: hover effects, dropdowns, modals and tabs. Note which tool keeps them.
- Look for real customer names and numbers on screen, and check that you can blur or edit them.
- Embed the demo on a test page and open it on a phone. Note how fast it loads and whether it fits.
- Send the link to someone who has not seen your product and watch where they hesitate.
- Check what analytics you get and whether you can get leads out to your CRM.
- Write down the price of the plan that includes everything on this list, not the entry price.
