Arcade and Navattic both produce interactive demos, but they approach the job from opposite directions. Arcade is a self-serve tool whose strength is polish: demos that look good immediately, with branching, forms and video exports. Navattic is a platform where editable HTML copies of your app are the core product, with marketing and sales tooling around them.
Updated 26 October 2026 with current prices and documentation. Everything below comes from each vendor's pricing pages, product pages and docs. Where they disagree or say nothing, that is stated.
The short version
- Arcade fits marketing teams that want a landing-page demo, branching paths and MP4 or GIF exports at about $42.50 per seat, and are happy with screenshot-style fidelity.
- Navattic fits teams that want viewers to click through an editable HTML copy of the product, with A/B testing, account identification and CRM-connected analytics, starting at $500 a month for five seats.
Side by side
| Dimension | Arcade | Navattic |
|---|---|---|
| Free plan | 1 seat, 1 published demo, unlimited views | Starter: 1 seat, 1 demo (HTML or media), unlimited views |
| Cheapest paid plan | Growth: $42.50 per seat a month billed yearly ($50 monthly), up to 10 users | Base: $500 a month billed annually ($600 monthly), 5 seats |
| HTML capture | Enterprise only, custom price | Every paid plan, unlimited HTML demos |
| Capture tools | Chrome extension, Mac and Windows desktop app, Figma plugin | Chrome extension; native apps use media captures |
| Exports | MP4, GIF and step-by-step guides on Growth and above | PDF (up to 60 steps), GIF or MP4 (up to 15 steps) |
| Custom domain | Enterprise only | Growth and above |
| SSO | Enterprise | Growth and above |
| SOC 2 | Type II | Not confirmed from the pages read |
Capture and fidelity
Arcade records through a Chrome extension, a desktop app (Mac Ventura 13.0 and above, Windows 10 and above) and a Figma plugin. The desktop app records a full screen, a window or an area, and Arcade's page mentions mobile apps including iOS. Camera recording is on every plan. On Growth, the result is a click-by-click demo built from screen capture. HTML capture is listed on Enterprise only, and neither the pricing page nor the Enterprise page explains technically how it differs from screen capture.
Navattic's web captures are interactive HTML copies of your app, including scrolling and hover states, so viewers can click tabs and interact with a copy of the real interface. Capturing is done by clicking through the app or manually, and a first demo usually needs 10 to 15 captures. Local, staging and logged-in pages can typically be captured. Native mobile and desktop apps use media captures instead. Recapturing creates a new version and re-matches your anchors. The docs I read did not describe how iframes, canvas or shadow DOM are handled.
Editing
Every Arcade plan includes hotspots and callouts, chapters, AI voiceover, AI copy, camera recording, background music and a mobile view. Growth adds pan and zoom, video splitting, blur, autoplay, branching, CTA buttons, custom variables, forms, AI translations, watermark removal, custom branding and a custom landing page. Enterprise adds custom fonts and up to ten brand kits.
Navattic's editor offers text editing, advanced find and replace across text, images or colours, direct HTML editing, hide and blur (up to 30px; the docs say blur does not remove content, so delete the element for anything sensitive), and a bulk editor for changing many steps at once. Step types include modals, tooltips, forms, embeds and video, with input, timer and element triggers. Variables use {{variable | fallback}}, and Growth includes translation in 35 languages.
Sharing and leads
Arcade gives every plan a share link and iframe embed. Forms and CTAs capture leads inside the demo on Growth and Enterprise, collections and custom share links are Enterprise-only, and the same demo can be exported as an MP4 or GIF for email and social posts. Custom domains and offline access are Enterprise.
Navattic documents inline, full-page and pop-up embeds with fixed, responsive and aspect-ratio sizing. An "AI visibility" option adds a plain-text walkthrough to the embed, though it does not update on republish. Custom domains work through a CNAME on Growth and above, and offline demos, installable as a progressive web app, are Enterprise-only.
Analytics and integrations
Arcade's basic and advanced insights are on Growth and Enterprise. It tracks views, completion, CTA clicks, step drop-off and branching choices, and Enterprise adds per-account analytics, audience reveal and data export. Its integrations page lists Amplitude, Clearbit, Google Analytics, Google Tag Manager, HubSpot, Intercom, Mixpanel, PostHog, Salesforce, Segment and Slack, with a native Salesforce integration on Enterprise.
Navattic tracks unique and engaged visitors, engagement rate, identification rate, CTA clicks, time per session and step-level drop-off. Account identification, interest areas, A/B testing and pipeline impact start on Base, and pipeline impact needs a connected Salesforce or HubSpot. Integrations include HubSpot, Salesforce, Pardot, Marketo, ZoomInfo, Segment, Slack, webhooks and sales tools such as Gong, Salesloft and Outreach.
AI
Arcade lists unlimited AI demos, AI voiceovers and an MCP on its Free card, with AI translations on Growth. Its credit system applies to its separate AI video product, not interactive demos. Navattic's Copilot writes titles, tooltips and buttons from captures, with brand and product context fields of up to 10,000 characters each. Base adds premium AI voiceovers and 100 minutes of AI avatars, Growth raises that to 300 minutes with avatar cloning, and its MCP server uses OAuth or access tokens with scopes up to publishing.
Security and teams
Arcade states SOC 2 Type II and lists TLS and AES-256 encryption, daily backups and a public status page. SSO, role-based access control, multiple teams and security reviews are Enterprise-only. Growth allows up to 10 users, with extra seats at $50 a month.
Navattic's security page lists encryption at rest and TLS 1.3 or higher, but its SOC 2 answer did not render when read. SSO via WorkOS is on Growth and above, and audit logs are on Enterprise. Seats are 1, 5 and 10 on Starter, Base and Growth.
What it costs over a year
| Scenario | Arcade | Navattic |
|---|---|---|
| One person | Growth: $510 a year billed yearly | Base (5 seats): $6,000 a year billed annually |
| Five people | Growth: $2,550 a year billed yearly | Base: $6,000 a year billed annually |
| HTML demos | Enterprise: custom price | Base: $6,000; Growth (10 seats): $14,400 |
On monthly billing, Arcade Growth is $600 a year per seat and Navattic Base $7,200.
Prices checked on each vendor's pricing pages on 24 October 2026. Arcade's interactive demo prices are on its separate interactive demos pricing page.
Show your product, don't just describe it.
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Create a free demo →Which should you choose?
- Choose Arcade if the demo is a marketing asset, you want branching, forms and video exports on one plan, and screenshot-style fidelity is enough.
- Choose Navattic if buyers should interact with a real HTML copy of your product, and A/B testing and account identification are worth a $500 plan.
- Ask about gaps: Arcade's HTML capture details and Navattic's SOC 2 status cannot be settled from public pages.
Let your product sell itself.
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Start building for free →Related comparisons:
- Supademo vs Arcade
- Arcade vs Guideflow
- Arcade vs Storylane
- Supademo vs Navattic
- Navattic vs Guideflow
- Navattic vs Storylane
Weighing other options? See Arcade alternatives and Navattic alternatives, or the full price comparison of interactive demo software.
